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Brand Identity Design

About Brand Identity Design

We design brand identities for companies and shops: an original logo, consistent colours and fonts, and the identity applied to everything your customers see, from business cards and letterheads to shop signs, vehicles and social media. Package details are in our graphic design packages.

We are based in Muscat with a branch in Sharjah, and we serve clients in the Gulf, Egypt and around the world.

Tell us about your business on WhatsApp

What is a brand identity, and why do you need one?

Your brand identity is how customers recognise your business at a glance: the logo, colours, fonts, and the way images and designs are presented. When it is consistent everywhere:

  • Customers remember you and tell you apart from competitors.
  • Your business looks bigger and more professional, so customers trust it sooner.
  • Every new ad or print item is quicker and easier to design, because the rules are clear.

What does a brand identity include?

The logo

  • A study of your business, audience and competitors before designing.
  • Several logo concepts, then development of the one you choose.
  • Logo versions: full, short, icon, in colour and in black and white.
  • Source files ready for print and screens.

The brand guide

  • Official colours with their print and screen codes.
  • Arabic and English fonts.
  • Logo usage rules: clear space, sizes and what not to do.

Applying the identity

  • Business cards, letterheads and envelopes.
  • A business email on your company domain, so your name appears in every message.
  • Invoices, receipt and payment vouchers, and stamps.
  • The company profile, brochures and catalogues.
  • Shop signs, roll-ups, banners and vehicle wraps.
  • Social media post templates.
  • Uniforms, bags, packaging and promotional gifts.

How we design the identity

  1. We understand your business: what you sell, to whom, who your competitors are, and the impression you want to make.
  2. We present logo concepts and explain the idea behind each one.
  3. We refine the chosen concept based on your feedback.
  4. We build the brand guide with the colours, fonts and rules.
  5. We apply the identity to the print items and designs you need.
  6. We hand over the files, both source and print-ready.

Our work

Packages

We have brand identity packages that differ in how many applications they include. See current prices and details in our graphic design packages, and for individual designs see graphic design services in Muscat.

Frequently asked questions

Do you work with clients outside Oman?

Yes. We are based in Muscat with a branch in Sharjah, and we work remotely with clients in the Gulf, Egypt and around the world: meetings, reviews and delivery all happen online and on WhatsApp.

How much does a brand identity cost?

It depends on how many applications you need with the logo. Current prices are on the design packages page.

Is the logo based on a ready-made template?

No. We design the logo from an idea specific to your business and hand over its source files, so you own it completely.

I already have a logo. Can you refresh it?

Yes. We can update the logo while keeping its spirit, so existing customers still recognise it, then build the identity around it.

Isn't an AI-generated logo enough?

AI tools give quick ideas, but the results are often generic and hard to register as a trademark, and they come without source files or a usage guide. An identity that years of marketing will be built on deserves a considered design.

Ready for an identity that sets your business apart? Send us your business name and type on WhatsApp, and we will start with the logo.